Taipei, Taiwan, September 23, 2015 – Thailand Convention & Exhibition Bureau (TCEB), the government agency tasked with promoting and developing Thailand’s MICE industry, organized TCEB Roadshow Taiwan 2015 “Thailand: Your Global Business Events Connection” in Taipei to encourage Taiwanese to organize conventions or attend exhibitions in Thailand while introducing its supporting campaigns under its global campaign “Thailand CONNECT” including a privileged program from Convention and Exhibition for Taiwanese associations and trade visitors.

The roadshow is in cooperation with Convention Department and Exhibition Department aiming to promote Thailand as a preferred MICE destination that connects ASEAN to the world. With the full implementation of AEC in the year 2015 and Thailand is ready to become a strategic gateway in the region.

Thailand Connect the World campaign builds on the strong legacy of the three fundamental pillars of Thailand’s business event industry which are Destinations, Businesses, and People by showcasing the best of all three elements. Thailand never fails as the most sought out destination for visitors with a brilliant blend of local activities enabling Thailand to play host to any business events in any seasons creating a unique experience inspired by nature. Expansion of airports and railroads including GMS Economics Corridors will see the country emerge rapidly as an ideal destination for global business events. Thailand creates borderless business potential through stable and sustainable business event industry growth in the biggest marketplace with a regional population around 3,358 million. It is an international commercial hub and leading producer of global industries endorsed by strong market recognition and robust government collaboration and support in free trade area. Thailand’s skilled business events workforce not only boasts world-leading expertise, but ‘glocalised’ service with local flexibility which will help ensure business events success. TCEB services and supports include business matching platform facilitation, government and private sectors connection, convention and exhibition consultancy, site inspection package, promotion package support, Fast Track for Event Delegates at Suvarnabhumi Airport, and business event intelligence and researches are comprehensive support to ensure international business success.

Ms. Vichaya Soonthornsaratoon, Convention Promotion Director of TCEB commented on the potential collaboration between Taiwan and Thai in MICE industry, stating that, “As the Thai government’s official flagship body for MICE industry, we are proud to build on the strong and long-standing relationship the between Taiwan and Thailand and would like to invite Taiwanese associations to use Thailand as a venue for their meetings.”

This time we are more focus on the local Taiwanese Associations as we see their potential to bring their annual conference abroad. Our aim is also to encourage more cooperation or partnership between Taiwanese and Thai associations or institutions which will be beneficial to both countries in the long run. With that TCEB is offering special incentives for conventions to be held in Thailand, through the Connect campaign, which offer Taiwanese some special service and financial support for cultural and reception. For the convention from Taiwanese with 200 people where 80% are from Taiwan, TCEB offers support in the amount of 300,000 Baht per event as to ensure that the event in Thailand will be memorable. Besides our special incentive for Taiwanese convention as mentioned, TCEB still provide regular financial and non-financial supports to other conventions from Taiwan which may not fall into the criteria for the special package. Other conventions should contact TCEB directly to receive more information about the support.

Mrs. Jaruwan Suwannasat, Exhibitions and Events Director of TCEB said, “Taiwan is an attractive market for Thailand and TCEB foresees potential in connecting key stakeholders in organizing exhibitions with our partners in Thailand for a sustainable business growth. Our Connect Businesses under Thailand Connect the World campaign offers privileges to support Taiwanese trade visitors. In 2014, Taiwan remained in top 10 international visitors for three consecutive years in international exhibitions supported by TCEB.” Under an exhibition platform, Taiwanese stakeholders will be able to expand their endless business potentials; especially, in Thailand’s key industry sectors including healthcare and wellness, food and agriculture, electronics, and machinery with TCEB recognized as a strategic business partner who has formed numerous collaborations and networks to open up new chapters of business opportunities and enhance every business success that will spur lasting advancement and achievement.

Connect Businesses is a group visitor campaign that aims to incentivize business-oriented leads to attend and do the business matching at international trade shows in Thailand. Each of trade visitors could earn USD100 achieving 3 business matching meetings. The eligible bodies that may apply for this program include trade promoters, chamber of commerce, business trade associations, oversea industrial publications, oversea non-profit organizations, and MICE travel agents.

Taiwanese partners can find information and data through TCEB’s communication channels including, free subscription of Exhibition Now e-newsletter, and Business Events Thailand Facebook page.


For more information, please contact:

Exhibitions & Events Department

Ms. Siriwan Kamonwichian

Senior Manager Marketing & Support

Tel (66) 2 694 6000 Ext. 6038, Email:

Ms. Nattinee Chuansanit

Senior Executive Marketing & Support

Tel (66) 2 694 6000 Ext. 6093, Email:

Conventions Department

Mr. Sutichai Bunditvorapoom

Senior Manager

Tel (66) 2 694 6000 Ext. 6023, Email: