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Logo Concept

  • The diagonal open-ended pattern represents the unconventional frame of thinking. It symbolizes creative thinking (out of the box) to generate novel ideas and unlimited outcomes.
  • The partially delineated pattern of "Prajumyam" floral motif represents Thainess and its rich culture, highlighting gracefulness and fineness.
  • Different colors of each petal denote people from various backgrounds, who may have different ways of thinking and ideas, but share the same goal and objective - making the business event a success.
  • The interlacing emblems symbolize harmonized and indefinite cooperation of people from all over the world, leading to international networking opportunities driven by the creative business event.
  • The combination of the graceful serif font and the solid but stylish sans-serif font expresses the meaning of being modern and robust, while at the same time refined. This conforms to the project's concept, which aims to encourage people to create innovative and inimitable business events that exceed international standards while incorporating a certain Thai essence.