The Royal Thai Government established TCEB under the office of Prime Minister to be the flagship organization in charge of promoting, developing as well as regulating, coordinating and facilitating domestic and international MICE events held in Thailand. One of the Bureau’s roles is to encourage the inclusion of Thai arts and culture in these events in order to promote the national heritage.

As a public organization, the Bureau is Thailand’s official representative at MICE events, in bidding for international MICE events to be held in Thailand, and in setting standards and directions for the Thai MICE industry. To achieve its vision of developing Thailand into a preferred destination for MICE in Asia, TCEB is also charged with raising standards of operation in the Thai MICE industry through training and development courses for MICE personnel, acting as a repository of information and resources about the Thai MICE industry and its operators, and developing a worldwide marketing network to promote Thailand’s abilities internationally.